#SMART is a cross-media multiplatform combining a mobile, opensource application, several interactive site-specific urban screens and a dynamic map aggregating local networks, that independent artist and researcher, Pasquale Direse, submitsto Paseo Project contest.

Social media activity, citizen journalism and news feeds become open-data available in real-time inside the #SMART augmented mirror. It captures the interactions and the moving bodies of the passengers. Real and virtual users of the public space mix and share by instant writing and social media fitness through a hybrid concept among art, design and info-systems.

The #SMART urban screens are reflecting fragments of the city texture: each audiovisual installation is thematically georeferenced and contextualized by site-specific, selected hashtags. People experience their passage in front of the public installation through colored trails and sound interaction which attract their attention. A central hub installation, located into the heart of the hosting city (for instance the central station), feedbacks the activity gathered by the surrounding network’s nodes into a dynamic map.

The glocal network #SMART translates city walls into dynamic digital graffiti. Besides, the transmigration of local news and informations from paper to participative hypermedia plattform becomes free service and framework for public communication and urban ecology.

This post is also available in: Spanish